Style is no longer measured by a price tag or designer label. Now, fashion has forever stepped off the runway and into the street. More and more, it’s coming from Payless, with fun fashion footwear and accessories at surprisingly affordable prices. It’s a stylish liberation of sorts. Our Vision is to “democratize fashion and design in footwear and accessories for the world.”

How exactly are we doing that? By sending our buyers and other merchandise associates to fashion centers in Europe to uncover the latest trends. We then work to interpret those trends and give them our very own signature style.

While we clearly are paying a lot of attention to our shoes and accessories, our true focus is on our customers. Our mission is “to become the first choice for style and value in footwear and accessories for our target customers.” We understand our customers and share their passion for fashion. That’s why we are committed to having the latest styles at a value that allows everyone to make a stylish statement.